GinBuilders was founded by Daan and his co-founder Ron, on August 12th, 2020. However, Ron & Daan’s story goes back. Way back.

They were ‘little tadpoles in the Heineken Pond’ around the year 2000 when Daan was tasked with organizing the night activities for the Heineken distributor conference in Miami. And man, Daan did not disappoint..as we told many of our GinBuilders customers in the intro calls, Ron does not remember anything from that conference, however, he does recall smiling for 3 days straight and being hungover every day. And gaining a new friend, Daan.

Daan continued his very succesful international career at Diageo and Lucas Bols in senior management positions, while Ron stayed at Heineken for many more years and decided to become an entrepreneur.

Daan & Ron stayed in contact over the years, and in early 2020 they started talking Gin and discussed how awesome it would be to build a company focused 100% on 1 drink, Gin Tonic. It made no sense. And Daan & Ron loved it. It had Rock and Roll written all over it.

They decided to keep things simple and used Ron’s brother Pato’s one rule to run the company as well as every part of our business. The one rule that ruled them all. The one rule that answers every question.